JLR And IOTA, Another Coup For Crypto
The car industry has suffered many upheavals in recent times. From to exploding , not forgetting how the new kid, Tesla, is turning the industry on its head. But in a bid to stay relevant, JLR is turning to crypto.Following news of Nike’s cryptokicks, JLR is the second household name, in as many days, to announce plans for crypto adoption. Taking this into account, it seems as though the wider world has finally started to grasp the potential that blockchain technology has to offer.
BREAKING: Jaguar Land Rover has partnered with IOTA to enable car owners & drivers to earn cryptocurrency. We’re talking digital wallets, tokens, and an entire ecosystem. THE VIRUS IS SPREADING 🚀 — Pomp 🌪 (@APompliano)
JLR’s “Destination Zero” Vision
JLR’s “” vision sets out the company’s strategies for sustainability. It seeks to achieve zero emission, zero accidents, and zero congestion – a challenging manifesto to accomplish indeed. The opening statement of their policy reads:“A changing world: In a fast-moving world, there are exciting opportunities as well as challenges, not only for our future cars and services but for how we impact society, the environment and business for the better.”
Our innovative ‘Smart Wallet’ technology will let drivers earn cryptocurrency on the go! See the technology in action at our Software Engineering Centre in Shannon. — JLR (@JLR_News)
“Our distributed ledger technology is perfectly suited to enable machine-to-machine payments for smart charging, parking and tolls, in addition to creating opportunities for drivers to earn their own digital currency. We are excited to partner with Jaguar Land Rover in implementing its IOTA-powered car wallet, delivering a major convenience benefit for their customers worldwide.”
IOTA Price
On news of the collaboration, the IOTA price surged 17% to around $0.31 at the time of publication. This represents a 94% decrease from its all-time-high of $5.01, in December 2017. But nonetheless, is still welcome news considering the announcement bucked a sliding trend.reaction to the Jaguar news — blockchaincenter.net (@blockchaincent)
Bulls still have to deal with that resistance zone and this rally can stall around 0.4165 and 0.4589. Bulls need to smash it through 0.52754 in order to make it really impressive! That my friends, would be our point of no return!!! — LunarExpress.sol (@AskLunarExpress)