{"id":396590,"date":"2019-09-19T19:00:39","date_gmt":"2019-09-19T19:00:39","guid":{"rendered":"https:\/\/uniquehot.com\/?p=396590"},"modified":"2019-09-19T15:30:35","modified_gmt":"2019-09-19T15:30:35","slug":"can-coinbase-capitalize-on-binance-becoming-less-attractive-to-us-crypto-investors","status":"publish","type":"post","link":"https:\/\/uniquehot.com\/news\/can-coinbase-capitalize-on-binance-becoming-less-attractive-to-us-crypto-investors\/","title":{"rendered":"Can Coinbase Capitalize On Binance Becoming Less Attractive To US Crypto Investors?"},"content":{"rendered":"

San Francisco-based crypto exchange Coinbase<\/a> has revealed that it is evaluating potentially launching its own initial exchange offering or security token offering, akin to the Binance Launchpad program.<\/span><\/p>\n

Is this Coinbase following the emerging trends within the greater crypto market, or is this just the company hoping to capitalize on Binance losing its stronghol<\/a>d over US-based crypto investors and out-offer the competitor in its homeland?<\/span><\/p>\n

Crypto Exchange Coinbase is Exploring IEO and STO Platforms<\/span><\/h2>\n
If 2017 was the year of the ICO boom, 2019 was the year of the IEO explosion. During the first half of the year, Binance<\/a> debuted its Binance Launchpad platform designed to launch new and exciting crypto tokens with the backing and support of the exchange itself.<\/span><\/p>\n
Related Reading | Binance Alternatives for US-Based Altcoin Investors and Crypto Traders<\/a><\/strong><\/em><\/p>\n
It sparked an entire trend of IEO tokens and platforms at other exchanges such as Bitfinex, and crypto investors flocked to the new tokens in droves. Most of the IEO tokens were among the hottest traded altcoins across the market<\/a> after they were first released, however, as soon as Binance revealed that it would be blocking US-based investors from its flagship website, the IEO craze turned south along with the rest of the altcoin market. But it is still showing signs of interest from early-bird investors looking to strike it rich.<\/span><\/p>\n
Also proving that the IEO trend is still showing strong demand, is the fact that Coinbase has revealed<\/a> that they are now considering launching an IEO or even an STO platform of their own to launch new crypto tokens to the masses.<\/span><\/p>\n
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\u201cWe think there\u2019s a really interesting opportunity there for Coinbase. Coinbase<\/a> is carefully exploring not only the IEO space but also STOs, but I can\u2019t make any formal announcements right now,\u201d explained the company\u2019s head of institutional sales in Asia, Kayvon Pirestani.<\/span><\/p>\n<\/blockquote>\n
Going For the Knockout with Binance on the Ropes in the US<\/span><\/h2>\n
But is Coinbase<\/a> \u2013 normally a trendsetter and not a follower \u2013 actually following an emerging trend, or are they trying to capitalize on the rocky relationship Binance currently has with US-based investors?<\/span><\/p>\n
During 2017, Coinbase enjoyed a large portion of the crypto market share. But after Binance exploded onto the scene instantly becoming the market leader<\/a>, Coinbase has had strong competition ever since. Competition that it now could have multiple advantages over, at least in the United States where the largest portion of crypto investors reside.<\/span><\/p>\n
Coinbase is also said to be considering launching margin trading, yet another feature that Binance<\/a> was first to the punch with. However, Coinbase\u2019s best \u201cone-up\u201d it has over Binance currently is the crypto exchange\u2019s larger altcoin offering.<\/span><\/p>\n
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\u2705 Fewer coins than Coinbase
\u2705 No small-cap alts
\u2705 All pairs are against USD or USDT
\u2705 No margin trading<\/p>\n
It's official! Binance US is trash \ud83d\udc81\u200d\u2642\ufe0f\ud83d\uddd1 pic.twitter.com\/Db1VpB67wd<\/a><\/p>\n
— Satoshi Kovacs (@SatoshiKovacs) September 19, 2019<\/a><\/p><\/blockquote>\n